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Strategies for Unleashing Your Digital Brand as Adult Educators
Charmaine Lee (Ms)
2 days
*The fee is inclusive of prevailing GST and subject to changes.
Course Dates
For groups of at least 15 people, customised run dates are available, contact us for more details.
No Schedules Available.
What Is This Session About?
This course empowers educators to navigate the digital landscape with confidence and achieve greater success. It enables educators to establish a strong online presence, build credibility, and stand out in their field. Join us to learn more about personal branding principles and leverage digital tools to enhance your visibility, connect with your target audience and unlock new opportunities for professional growth as an Adult Educator. This programme consists of 5 modules. It will adopt a practical and interactive approach, combining theoretical concepts, hands-on exercises, and real-world examples to facilitate effective learning.
What Does The Session Cover?
By the end of the workshop, learners will gain
Knowledge-based learning objectives such as:
- Understand the key components and principles of digital branding in the context of personal branding for Adult Educators.
- Learn and explore the process of defining and refining your personal brand as an Adult Educator, including identifying unique value propositions and effective brand positioning strategies.
- Acquire knowledge of effective techniques for creating compelling personal branding videos, including planning, scripting, and delivering impactful content.
- Gain an understanding of the role and best practices of leveraging social media platforms for personal branding, audience engagement, and community building.
- Explore strategies for leveraging social media platforms to enhance personal branding, engage with target audiences, and build an online community.
- Acquire the skills to plan, script, and deliver engaging and compelling personal branding videos, utilizing effective storytelling techniques.
- Create visual elements that align with personal branding goals, conveying your desired message and enhancing brand identity with Canva.
Who Is It Suitable For?
- Any Professionals and Adult Educators transitioning to online platforms including but not limited to:
- Freelance Educators and Consultants
- Administrators and Education Managers
- Education Entrepreneurs and Content Creators
- Individuals who would like to build a digital brand to attract potential employers and clients.
Get ready for an exclusive glimpse into the heart of the program!
Course Funding and Policies
About the Speaker
Charmaine Lee (Ms)
Chief Digital Marketing Trainer & Consultant | Sky Digital Agency
In the last 13 years, Charmaine has collaborated with esteemed educational instituitions such as SUTD, Temasek Polytechnic, and IAL to name a few.
Beyond academia, her portfolio boasts of clients such as Mitsubishi Heavy Industries, SATO Global, Merz Aethetics, and Schneider Electric (France), among others. Charmaine's versatility shines through her ability to tailor effective digital marketing strategies for her clients, and her training philosophy revolves around actionable insights and practical solutions.
Her training covers crafting compelling elevator pitches and building a strong online personal brand. Charmain is a WSQ ACTA Certified Trainer, Associate Adult Educator and has conducted over 4,000 hours of training and curriculum development.
Join Charmaine to Unleash Your Digital Brand as Adult Educators!